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The Marketing program introduces students to the commonalities among businesses, such as personnel management, finance, marketing, planning and resource management. Students will identify consumers’ needs and wants, assess the competitive environment, select customer targets and develop an appropriate marketing strategy with the goal of building and maintaining satisfying customer relationships.
- Intro to Marketing
- Intro to Sports Marketing
- Advanced Marketing
- Marketing Special Projects
- Advertising
- Business Management
- Finance 1-2